What would you tell someone if they asked how Email Marketing helps your business? You probably wear many hats in your small business, or non-profit. And numbers may not be your strongest suit. You would rather connect with people face-to-face to sell ...

It’s easy to become lost in the shoulds, should nots, musts and cannots when it comes to Marketing Advice. Content marketing is a method that has been endorsed by marketing professionals around the globe. According to the Content Marketing Institute, 86% B2Cs, and ...

2023 is not far away. The year is over and the new one is full of potential. The new year is like a chapter of a book. Your financial goals are no different. It’s important to prepare for the unexpected. With the ...

What works and what doesn’t work for you is the key to creating an effective marketing plan. You need to create a marketing strategy that suits your budget and needs, whether you’re a small or large business. To do this, you ...

According to a survey 77% of homes do some sort of spring cleaning. Spring cleaning is a great idea for business owners. It can also be used to clean your website, which contains a lot of information. A website “spring clean” every year is ...

Any business owner should have a business bank account. This separate account allows you to keep track of your business transactions and finances, making it easier for you to stay organized. You may have found that when you started looking into business ...

Black Friday is the traditional start of the holiday season. This annual shopping day, which occurs the day after Thanksgiving, brings retailers into the “black” for the entire year. Black Friday is not enough to make a profit and compete in the ...

Start with the end goal in mind when building your business value. You can, for example: What are your goals? What financial resources do you require to continue your journey after you have achieved it? What is your exit plan? To ...

Business credit is the ability of a company to purchase something and pay later. A good business credit report can make it easier for your company to borrow money if it is needed. This document gives a snapshot of the financial health ...

Social media marketing can be used by even the smallest businesses or influencers to thrive. It’s not necessary to have a team of experts or a partnership with a celebrity in order to launch a brand. Follow these social media marketing tips for small ...